Empower Your Organization with Strategic Business and Marketing Solutions
INTRODUCTION
Driving Organizational Growth, Impact, and Performance
With over 25 years of executive leadership and strategic consulting experience, I help organizations clarify priorities, optimize operations, and achieve measurable performance outcomes. My expertise spans strategic leadership, marketing and communications, business operations, and data-driven analysis—turning complex challenges into enterprise-level strategies with lasting impact.
Whether stepping into a C-suite or senior leadership role, or advising organizations through periods of growth and transition, I focus on aligning people, processes, and strategy to drive meaningful results. Key outcomes include enhanced operational efficiency, stronger stakeholder engagement, and performance systems that support sustainable, long-term success. My work also encompasses organizational assessments, operational evaluations, and data-informed recommendations that improve efficiency, resource allocation, compliance, and overall strategic impact.
Currently, I am pursuing a long-term executive or senior leadership opportunity where my experience can drive growth, strengthen operational systems, and deliver measurable, enduring impact.
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ABOUT
A career shaped by executive leadership, senior management, and strategic consulting equips me to help organizations navigate growth, complexity, and operational transformation. My experience spans healthcare, nonprofit, corporate, and public-service environments, with a consistent focus on strengthening decision-making, enhancing performance, and ensuring teams operate with clarity, alignment, and purpose.
Executive & Organizational Leadership
Effective leadership blends strategic direction, enterprise alignment, and a people-first approach—strengthening collaboration, elevating leadership teams, and establishing systems for accountability and informed decision-making. Responsibilities have included organizational strategy, change management, leadership development, governance support, and evaluating metrics that guide long-term strategic direction.
Marketing, Communications & Growth Strategy
Developing integrated marketing and communication strategies enhances brand reputation, stakeholder trust, and organizational positioning. I have led high-impact campaigns, overseen digital and content strategy, managed brand development, and aligned messaging with business priorities. Data-informed insights—including engagement metrics, audience behavior, and performance trends—ensure strategies are targeted, results-driven, and scalable.
Operations, Change Management & Enterprise Performance
Strengthening operations involves assessing workflows, systems, team structures, and processes through a data-informed lens. My approach blends strategic insight with operational discipline, helping organizations streamline processes, optimize cross-functional collaboration, track KPIs, and improve efficiency. Includes operational assessments, process redesign, strategic planning, and dashboards that support executive and board-level decisions.
PHILOSOPHY & PRINCIPLES
A people-first approach shapes how I lead and advise—emphasizing collaboration, ethical judgment, and clear decision-making. Strategies are practical, aligned, and built to last, fostering trust among teams, stakeholders, and boards.
A commitment to continuous improvement, service, resilience, and performance measurement ensures the organizations I work with move forward with clarity, confidence, and sustainable results.
CAPABILITIES
Through strategic insight, hands-on leadership, and data-driven execution, my work strengthens organizational strategy, enhances marketing effectiveness, and improves operational performance.
Executive Leadership
Driving organizational direction, elevating team performance, and establishing operational clarity through strategic planning, cross-department alignment, and data-informed decision-making. Efforts emphasize accountability, measurable outcomes, and long-term enterprise growth.
Marketing & Brand Strategy
Leading brand development and integrated marketing initiatives across digital, content, PR, and audience engagement. Strategies leverage analytics, customer insights, and market positioning to increase visibility, strengthen reputation, and drive scalable growth.
Operations, Change & Team Performance
Improving systems, optimizing processes, and redesigning workflows to enhance efficiency and collaboration across teams. Focused on operational discipline and continuous improvement, including analyzing operations, identifying gaps, and recommending solutions that strengthen performance, service delivery, and outcomes.
Customer Experience & Engagement
Enhancing stakeholder and customer journeys through trust-building strategies, community insights, and behavioral analysis. Efforts deepen engagement, increase retention, and strengthen organizational impact.
Data, Insights & Performance Optimization
Analyzing KPIs, CRM data, and operational metrics to guide executive decision-making and resource allocation. Includes organizational assessments, workflow evaluation, and policy and process analysis to identify inefficiencies and recommend targeted improvements.
INDUSTRY EXPERTISE
Experience spans startups to multinational organizations, with focus areas including:
HEALTH & WELLNESS
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Healthcare
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Wellness
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Nutrition
CREATIVE
& MEDIA
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Advertising
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Marketing
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Communications
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Entertainment
COMMUNITY &
PUBLIC SERVICE
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Government
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Nonprofit
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Events
CORPORATE & COMMERCIAL
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Hospitality
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Corporate
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Travel & Tourism
EXECUTIVE & CONSULTING EXPERIENCE
Professional Background
Organizations succeed when leadership, strategy, and execution align. My career reflects progressive responsibility across executive leadership, consulting, and senior management roles—guiding teams, managing complexity, and delivering results.
Business & Marketing Consultant
Gina Marie Grieb
Provide executive consulting and strategic guidance across nonprofit and private sectors. Lead integrated campaigns spanning social media, digital content, branding, PR, and print initiatives. Includes strategic planning, rebranding, grant and funding strategies, and measurable engagement growth.
Senior Account Manager
Position A
Strengthened client relationships while leading content strategy, training teams, and managing social media and B2B marketing campaigns. Achieved an average 35% increase in LinkedIn visibility across 15+ client accounts.
Co-Founder & Chief Operating Officer
Safe America Movement, LLC
Led city- and countywide initiatives supporting public, private, and nonprofit partners. Designed programs, training, and volunteer operations to enhance public safety and community engagement. Evaluated operational metrics, tracked engagement outcomes, and developed data-informed strategies that expanded impact and supported funding success.
Development & Marketing Director
Restorative Partners
Directed fundraising, marketing, leadership, and volunteer programs while providing interim operational oversight for HR and Finance. Developed strategic campaigns and budgets, surpassing fundraising goals by 25%. Strengthened team performance and operational alignment through improved processes and data-driven decision-making.
Marketing & Events
Director
Paso Robles Downtown Main Street Assoc.
Spearheaded marketing, fundraising, and event initiatives. Transitioned programs to virtual platforms when needed, sustaining strong engagement with members, donors, and the broader community.
Executive Director
The Wellness Kitchen
Oversaw operations, budget, personnel, and donor relations. Led marketing and communication strategy, directed a comprehensive rebrand, and managed crisis recovery following a building fire. Guided teams through operational and strategic transitions supporting long-term growth.
PORTFOLIO
Work Samples & Impact
Selected projects reflect strategic leadership, creative execution, and measurable outcomes:
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Brand repositioning and full rebrand initiatives supporting organizational growth
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Integrated marketing campaigns that increased visibility, engagement, and donor or customer participation
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Operational and leadership initiatives that strengthened alignment, efficiency, and team performance
(Detailed case examples available upon request.)
CLIENTS & EMPLOYERS
Collaboration across sectors highlights the breadth and depth of experience.
Below is a gallery/logos representing client partnerships and organizations.
EDUCATION
Academic Achievements & Professional Training
Masters in Business Administration (MBA), Graduated with Distinction (3.95 GPA)
Bachelor of Science in Communication, emphasis in Marketing
Certifications:
- Six Sigma Black Belt
- Cybersecurity Analysis
- Google Digital Marketing & E-commerce
- QuickBooks
- CRM: Salesforce & HubSpot
CONTACT
If you’re seeking an experienced executive leader or strategic partner to support growth, transitions, or organizational performance, I welcome the opportunity to connect and discuss leadership roles, consulting engagements, or strategic partnerships.
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